Pure Sweat + Float Studio brings infrared saunas and float therapy to Franklin
The nation’s first health and wellness franchise offering both infrared saunas and float therapy is opening in Cool Springs in September. Pure Sweat + Float Studio, Cool Springs is the first franchise location for Candice Bruder, owner of the Belle Meade location. Brentwood resident Meredith Lile is opening the Cool Springs location at Southside at McEwen, the popular shopping center anchored by Whole Foods.
Pure Sweat + Float Studio, Cool Springs’ inviting and tranquil space features six sauna suites and two float suites. “I am thrilled to bring Pure Sweat + Float Studio to Cool Springs,” said Lile. “As a health and wellness enthusiast that has experienced the benefits of both infrared sauna and float therapy first-hand, I am very much looking forward to offering our amenities in Williamson County and am confident that the community will embrace our services.”
The studio offers the most state-of-the-art infrared and float technology available in the industry. The full-spectrum infrared mPulse cabins by Sunlighten provide three wavelengths of light, experienced as heat, which create a deep, detoxifying tissue sweat. In addition to their detoxifying properties, these luxe infrared saunas burn calories, promote pain relief and circulation, anti-aging and skin health, and improved blood vessel function.
The studio’s two float therapy suites – complete with en-suite showers – feature Float Orbs from Superior Float Tanks. In each pod, 1,000 pounds of Epsom salt are dissolved in warm, filtered water, where individuals float effortlessly for 40 or 60 minutes. The salinity of the water creates a gravity-free sensation, which relieves back and joint pressure and allows clients to reach a meditative, relaxed state of being, among a host of other benefits. Each float is completely customizable with ambient lighting, music options, and an adjustable lid
“Both therapies enhance and complement existing health and wellness routines,” said Lile. “I’m delighted to bring these services – which are acclaimed by health experts, elite athletes, and celebrities – to health-minded men and women in our community.
Pure Parties, a signature service of Pure Sweat + Float Studio, are customized three-hour wellness experiences designed to connect, relax and celebrate with a group of friends within the privacy of the entire studio. Pure Parties are often combined with like-minded partner services to offer a complete and unique day of wellness.
About Float Therapy
Over 60 years of research into flotation therapy has revealed the power of weightlessness, total stillness and soothing Epsom salt water to act together as a healing force so that deep physical recovery and mental relaxation can be achieved. PS+FS offers 40 or 60-minute float sessions in pure buoyancy which creates the feeling of a gravity-free environment, relieving all pressure and stress normally placed on one’s body.
The reduction of environmental stimulation – such as sight, talk, interruption and noise – enables the mind to become tranquil and clear. Notable figures who are major advocates of Floating include NBA Star Steph Curry, Tim Ferris, Joe Rogan, members of the Titans and The Nashville Ballet, New England Patriots – who have Superior Float Pods in their Training and Recovery Center – and Tom Brady, who has the same Pod in his home.
About Full Spectrum Infrared Sauna Therapy
Infrared is an invisible wavelength of medical grade light, experienced as heat, that can safely penetrate human tissue and warm the body on a cellular level, creating a detoxifying sweat, as well as advanced health and healing. Unlike traditional saunas, which solely heat the air around you and opeate in excess of 200°F, Infrared warms within the body and is enjoyed at a milder temperature (130°-145°F).
The studio’s cabins offer a full spectrum of Far, Mid and Near Infrared wavelengths. Each wavelength targets a different part of the body to produce specific health benefits:
FAR Infrared: The longest wavelength, targeting and breaking up tightly packed toxins so they can be purged through sweat. FAR is effective in detoxification, weight Loss (up to 600 calories per session), and in lowering blood pressure.
MID Infrared: Targets muscles and joints, reducing inflammation. MID is effective in pain relief, improved circulation and weight loss.
NEAR Infrared: The shortest wavelength, targets the skin. NEAR is effective in promoting cellular health, wound healing and anti-aging.
Standard sessions are 40 minutes, with all wavelengths set at 100 percent for full body therapy. Each sauna suite comes with towels, as well as a basket of fitness accessories, including massage/muscle rollers and resistance bands for enhanced workouts or physical therapy. Each cabin also includes a touch screen tablet so guests can enjoy complimentary entertainment options, such as Pandora and Netflix, all while they sweat! Guests can also enjoy the cabin’s chromotherapy, or color therapy, creating an array of color healing ambiance.
Notable figures that are major advocates of infrared therapy include Gwyneth Paltrow, Jennifer Anniston, Lady Gaga, Meghan Markle, Dr. Oz, Dr. Mark Hyman, and members of The Nashville Ballet.
PS+FS, Cool Springs is located at 1560 W McEwen Drive, Suite 154, Franklin, TN 37067. The opening date and grand opening celebration dates will be announced soon. Learn more at puresweatfloatstudio.com, like and follow at: https://www.facebook.com/psfscoolsprings/ and https://www.instagram.com/psfscoolsprings/.